My name is Armin Hoyer, I am Austrian. Born in Upper Austria, I have been living in Vienna for many years. After years of working for various international companies, I started my own business as a Marketing and Sales Consultant. At a certain point in time I realized, that my current job doesn’t fulfil me anymore and I decided after a long and hard way to change it and make something new.

Since I was 16 years old I am driving on two motorized wheels. I started driving Vespa with the Vespa PK 50S followed by a 50 Special and finally I found my real scooter love with the old-timer Vespa GTR 125. During that time, I also made a detour in the mountain bike scene, where I was competing with my team at mountain bike races for five years. The bikes we had, where from Specialized and KTM. Our main sponsor amongst others was McDonalds’s Upper Austria.

2000 I started my enduro time on KTM. 2007. I participated with my 450 EXC “Just for Fun” as part of the X-IT4 Racing Team at the ACC Cross Country Championships. It was all about being part of it rather thinking about winning. After a few years break my passion for Ducati lead me to extensive research with ended finally with buying a Monster 821 Stripe in the summer of 2015, which I still drive today.

WHAT I DO

I started to get on real motorbike tours in August 2016. Almost a year later, in Mai 2017 I began the first time writing about it on my blog at arminonbike.com. The more I was travelling with my Monster the happier I got. Once, at my journey through Corsica and Sardinia I experienced, that besides motor biking I like to get to know the people and their culture. This caused me to write about it as well (for more click ARMIN ON BIKE X-Trips…).

As it helped me developing and growing myself, I love motorcycling in general. That´s why I do more than travel. As an accredited online journalist I report on MotoGP and other motorsports events (for more click ARMIN ON BIKE Sports…). Furthermore I visit European motorcycle shows, be invited to international motorcycle presentations (for more click ARMIN ON BIKE Events…) and test vehicles at the race track or street (for more click ARMIN ON BIKE Tests…).

HOW MY PASSION TURNED INTO MY PROFESSION

As a motorcycle blogger, journalist and digital content creator, I report about all my experiences in my authentic and unique way and deliver the content to my customers. Besides the beautiful locations, I concentrate on people I get to know on my journey. I also write about the experience I made with my equipment. I want to assist other people to make buying decisions much easier. I document all of it with my cameras Sony Alpha 6000, Canon EOS M10, iPhone7 and two GoPro´s. My newest technological achievement is a mini drone from DJI.

To reach as many interested people as possible, I cooperate with partner media and I am present on the major social media channels, like Facebook, YouTube, Instagram and LinkedIn. My website is multilingual, I write and post in German, native speakers translate my texts into English, Italian, Spanish and French. All these, obviously takes an enormous amount of time, energy and endurance. My new profession occupies me and various other service providers almost around the clock. This is huge, but it is my dream and so I do my best to be successful. My job is my passion – I´m lovin it!

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